As we enter our third year of a Covid-19 world, health authorities have acknowledged that we are not at the end of things.

Progressing through the pandemic has been challenging, if not devastating for some business owners in our industry, but borders are open, travel is unrestricted and the public has been told there won’t be any more lockdowns.

We are still required to socially distance and have Covid-19 hygiene procedures in place, but can start to plan a future for our salons and restoration of our business to pre-2020.

Revisiting your business plan is something we’ve talked about in a previous blog, and entering into 2022 is a perfect time to review your business plan with the lessons and insights learned from the last two years.

Look at your salon’s performance and map any trends (upwards and downwards) and see if they relate to lockdowns, consumer confidence or typical seasonal trends for the industry.

This will help inform your planning - client reactivations, staffing, promotions and pricing and how these will impact your business goals.

Be sure to incorporate you Plan B to ensure business continuity through another Covid-19 spike.

As an industry and individual business owners, we’ve been through a lot the last two years - let’s learn from it to create smarter business planning and better outcomes for our salons.